Smartphone Shipments in India Rise 7 Percent in Q2, Vivo Gets First Rank, Samsung, Oppo, Xiaomi

Shipments of smartphones have increased by seven percent on the year-by-year basis in the second quarter of this year in the country. The launch of many new smartphones has increased the pace of sales. China’s smartphone maker Vivo has secured first place with 21 percent market share. South Korea’s Samsung ranks second.

According to the report of market research firm Canalys, in the second quarter, the shipments of smartphones have been around 3.9 million units. This is a seven percent increase compared to the same period of the previous year. Vivo ranks first in this market with shipments of about 81 lakh units. After this, Samsung has finished second with shipments of about 62 lakh units. Samsung’s market share is 16 percent. China’s Oppo ranks third with about 5 million units of shipments. After this, Xiaomi has also finished fourth with shipments of about 5 million units. The market share of these two companies is 13 percent.

Another Chinese smartphone company Realme is ranked fifth with shipments of about 36 lakh units. Realme’s market share was about nine percent in the second quarter. This report states that Vivo has received strong demand in Tier 1 and 2 cities for the V50 series. Apart from this, the company’s Y series is getting good response in small towns and semi-urban areas.

Sales have increased through offline retail stores of Oppo’s smartphones. The company has a large number of sales of smartphones of the A5 series. The Oppo K13 series has strong sales on e-commerce sites. Samsung has especially ease the sales with Galaxy A36 and Galaxy A56. The company has increased shopping facility for customers by offering EMI options. Earlier this month, Samsung has also launched a new series of foldable smartphones. The company has the highest stake in this segment. However, Canalys estimates that there may be some decline in the market of smartphones throughout this year due to challenges regarding demand.